Business Strategy

 

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We provide strategy support to leaders of charities and social enterprises who are looking to start or develop their social enterprise. We can help by undertaking market research, producing a feasibility study, developing a business plan, implementing business management systems and raising social investment.

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We guide clients through a series of key steps, supported by our Guides; Starting a social enterprise, Social Enterprise Toolbox and Change Management.

 

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Market ResearchWe can assist you to undertake market research with customers, competitors and industry specialists and define your USP, refine your proposition and plan your marketing and sales strategy.

 

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Business and Financial Planning  We can assist you to develop a feasibility study and/or business plan to evidence the potential for success and assess options to secure financial resource, for example social investment or grants.

 

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Performance ManagementWe can assist you to implement robust business management processes and a performance management system using Salesforce CRM. Find out more about our business management solutions using Salesforce CRM.

 

changeChange Management – We support charity clients to manage change within organisations where there may be a change in culture and transition from a charity to a social enterprise model.  We talk through our steps as outlined in our Guide to Change Management.

 

Our Track Record

Our team has worked with over 2000 non-profit clients across a wide range of industry sectors to provide market research and business planning support. Our clients list includes social enterpises, the public sector and charities, working with clients including NESTA, BITC, The Young Foundation, The North West Development Agency, Bexley Council, The London Development Agency, Office of the Third Sector, Elixir Foundations, MyBnk, Hackney City Farm, Bobelle, UnLtd, and London Development Agency.


Case Studies

We helped UpRising to successfully secure funding through the Growth Accelerator programme , to assist with the upfront planning and design stage of this work. This initial work helped them to secure further funding for the implementation of the project.

‘Economic Change delivered a high quality service, providing technical expertise along with an understanding of implementing organisation change, which enabled us to achieve much more than we expected.
I found working with Heather to be a most rewarding experience, her focus and technical expertise is impressive and inspiring. She also has the organisational development skills to support us through a challenging project e.g. coaching and leading us through organisational change. She added value through suggesting potential sources of funding that made it possible to implement the CRM system.’
Barbara Regnier, Head of Corporate Services, UpRising

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Economic Change was commissioned to undertake a Social Impact Study and Market Feasability Study for Replication of the Head for Work Programme. This entailed interviewing a range of stakeholders, undertaking competitor analysis, defining the ideal franchising package and financial model.

“I was impressed with Heather’s grasp of the brief, which she completed within a tight timeframe to produce two informative and very well presented reports. Heather was also pleasant to work with and made every effort to respond to our feedback during the project.The reports were used to help the project successfully secure a fruther £260k. Mark Gillham, CEO, Mind in Harrow


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The Grace Eyre Foundation have experienced continued growth over the last few years, and with increasing costs savings and competitive pressure for contracts, they have had to up take stock and review and refine their processes and systems to measure their impact, reduce costs and monitor quality assurance across their expanding bases.

We provided coaching and training to the management team in the areas of social impact management, change management, lean management processes and design of a CRM specification.

“Grace Eyre Foundation have had the expert advice and guidance from Heather Black whilst developing our business strategies, organisational processes, CRM and our impact reporting. I have found her professionalism and skills invaluable in guiding us through the process. I don’t think we could have done it without her.” Eva Jarvis,  CEO Grace Eyre Foundation

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Aspire Foundation were looking to franchise different social enterprise models within the homeless charity sector. Economic Change was commissioned to undertake a Market Feasibility Study. We undertook a review of current social enterprise models within the homeless charity sector and interviewed 40 plus charities working in the homeless sector to anticipate their interest in the social enterprise models offered by The Aspire Foundation.
“Heather is passionate about what she does and very professional. She’s responsive and in my experience aims for quality results.” Owen Jarvis, CEO, Aspire Foundation


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We have supported Every Family Matters since 2010 in the areas of business strategy, fundraising, Salesforce CRM and social impact management. We recently designed a marketing flyer for them to summarise their programme and impact.

“I’ve used Economic Change for a variety of projects where I’ve needed innovative thinking, sound strategising and evaluation. Particularly tailoring our Salesforce.com account to provide the outcomes and measuring social impact for our charity. They have also provided business strategy and fundraising applications for our social enterprise. I’ve found Heather to be the ultimate professional, insightful and incisive and a pleasure to work with.” Alan Wilson, CEO of Every Family Matters 


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