Our Team

Economic Change CIC is led by Heather Black and a socially committed team dedicated to meeting the needs of our clients.

We are a fast growing team, so if you are keen to join us, check out our recruitment page

 Heather Black, Managing Director

Founder of Economic Change CIC, Heather has supported the growth of charities and social enterprises since 2000 as an established management consultant, coach and trainer. She has supported over 3000 non-profit business leaders and managers nationally and led over 80 CRM implementations with the Economic Change Team. Heather is an expert in business analysis, change management, Salesforce CRM and impact measurement and has worked with and supported many non-profit organisations to change the way they work for the better with new management processes, strategies and digital solutions using Salesforce CRM and partner apps across a range of business functions.

She is  certified in Change Management, Agile Project Management, BSC Requirements Engineering and Business Analysis, Coaching & NLP Practitioner. Heather is  also a certified Salesforce Administrator,  401 Developer, Sales Cloud Consultant and trained in Salesforce CRM Consulting.




Russell Heasman

Russell Heasman, Programme Director

Russell is a business focused IT professional with 25+ years experience of designing & implementing business change projects via the effective use or introduction of technology,  re-architecture/design of business processes, and simplification/consolidation of existing business components. Russell has extensive experience at Corporate and Non-Profit level in Customer Service, Sales & Marketing, Finance and Operations, working for brands such as Jobsite.co.uk, Virgin Unite, Virgin Atlantic, BT & BMW. Russell is an expert in Business Analysis, Project & Programme Management and is a certified Salesforce Administrator.   He’s experienced in implementing the Salesforce Sales, Service & Marketing Cloud products. He also holds the following qualifications.

  • BCS Intermediate and Practitioner Certificates for Enterprise and Solution Architecture
  • The Open Group Archimate Certification
  • ISEB Certificate in Business Consultancy
  • ITIL Foundation Certificate in Service Management
  • ISEB Specialist Certificate in Business Relationship Management
  • APMP – Association of Project Management Practitioner
  • Information Systems Examination Board (ISEB) Business Systems Development Diploma

(Requirements Engineering, Business Analysis, Business Organisation exams all passed)



Martin Brockwell

Martin Brockwell, Project Manager and Senior Consultant

Martin specialises in large-scale Salesforce CRM implementation and roll-out with national & regional third sector organisations who support vulnerable groups and infrastructure organisations. He has previously worked at NSPCC, De Paul Trust and Family Action supporting the team to measure their social impact and utilise Salesforce CRM, before becoming a consultant and deploying his skill set into a range of projects at Economic Change. As  Project Manager and experienced Business Analyst & Salesforce Consultant, he works alongside the client’s management team and coordinates efforts of the client & delivery team throughout the implementation period, ensuring that the design process, build, testing and roll-out process goes smoothly. Martin is qualified IT project manager with Prince 2, BSC Requirements  Engineering and Salesforce Administrator and App Builder.



  Cliodhna Egan (Clio), Trainer and Senior Administrator 

Cliodhna Egan (Clio) is an experienced Salesforce Administrator, Project Manager, Business Analyst and Trainer. She started her career in Cloud Computing working in-house in Salesforce.com (Dublin) from 2003-2008 and delivered the System Administrator training course regularly in Dublin, London and Continental Europe as well as working on Custom Training projects for new and existing customers world-wide. Following this Clio moved to Barcelona, Spain and worked in a Freight Forwarding company as their Salesforce Administrator and Trainer for 8 years. In addition to delivering training for Economic Change, Clio also works on projects on a part-time basis for customers of Salesforce who have already implemented and need help optimizing their use of the tool, as well as implementing improvements. She is focused on business process analysis, system design, user adoption and training, working with multiple stakeholders to support the ongoing implementation and adoption of their Salesforce. Clio speaks Spanish and German fluently.



Charlotte Gibson, Senior Salesforce Developer

Charlotte is an experienced IT professional with a broad range of skills, covering data structure, design & development, web design, and data analysis/reporting. She has been a Salesforce consultant since 2006, working with non-profits and commercial companies. Charlotte has undertaken Salesforce development work on a number of client projects, including UpRising, Grace Eyre, A Band of Brothers and the The Work People CIC.



Keith Rogers, Senior Salesforce Developer 

Keith works on a range of projects requiring implementation, integration and data migration solutions. He is a Certified Salesforce Administrator (ADM 201), Force.com Developer (DEV 401), Salesforce.com Advanced Developer (DEV 501) & Salesforce Sales Cloud consultant, a Certified Talend Open Studio Data Integration consultant. He has strong knowledge of Apex, Visualforce, and Point & Click configuration (Validation Rules, Workflow Rules, Approval Processes, etc.). Keith is a Data Migration Specialist on both large and small implementations, deploying ETL solutions from various legacy systems to Salesforce.com. He is also a Data Integration Specialist and has developed a real-time integration web service that integrates Salesforce.com and any other external system, using fully open source software. He has implemented large scale-importations using both batch and real-time integrations and has experience of  data cleansing, data DE duplication for large data sets.




Craig Jackson, Senior Salesforce Developer

A motivated and experienced developer with ten years’ commercial web & software development experience and has worked with a broad array of clients including Non-Profits. Craig has worked on a number of our projects including The Work People, Grace Eyre, The Selby Trust amongst others. Skilled in a range of software development technologies including Apex, Visualforce, PHP, Javascript, SQL, HTML, CSS, XML and XSLT.  Craig is a A DEV401 certified (Force.com Certified Developer).



Jasmine Toogood,  Salesforce Administrator
Jasmine has a professional background  as a marketeer since 2005 working for large corporates including EE for 8 years of her career as a campaign manager. She transferred to Salesforce in 2007 to join our marketing solutions and support team. She undertook our six month Salesforce training programme as a Salesforce Supermum and certified Salesforce Administrator and now supports our charity clients.




Kate Bowe

Kate Bowe, Project Manager and Senior Business Analyst

Kate is has 20+ years experience in Project Management & Business Analysis. Before joining Economic Change she worked with the RSA on a Salesforce implementation involving membership, sales, marketing and payment integration. She is a full lifecycle consultant and has implemented Salesforce for many organisations and previously worked for Salesforce Cloud Alliance Partner – Xenogenix.  Kate is also is a qualified Prince2 practitioner & is Salesforce Sales Cloud Certified.



Adam CameronAdam Cameron, Technical Consultant
Adam is highly experienced certified consultant with a proven track record of implementing Salesforce to global and UK based companies and charities. He is energetic, delivery focused individual with strong business analysis and technical skills.  Adam is a qualified Salesforce Sales and Service Cloud Consultant and currently advises on technical strategy and supports a number of clients with technical business analysis and technical development solutions.



Clare Sharpen, Operations Manager and Business Strategy Consultant

Clare has over 15 years’ experience in both the private and voluntary sectors, and brings strong management skills to help inform strategic planning and operational management within voluntary sector organisations. She has worked with a wide range of social enterprises and charities to help them increase their impact and bring about change. Clare is a board member for 3 nonprofits. Clare is a CIPD qualified trainer, holds an MA in Social Anthropology, University of Cambridge and an MSc in Development Management, The Open University.


Debra CarlyleDebra Carlyle, Client Services – Resourcing Manager

Debra is responsible for identifying and liaising with companies and non-profits that are looking for Salesforce consultants or permanent hire. She supports the growth of our internal Salesforce consultancy practice, and also takes responsibility for identifying work placement and permanent job opportunities for participants on our Salesforce Supermums programme: to train and support mums into a Salesforce career. She is experienced in sales, account management and recruitment with over 10 years experience as a 360 recruitment consultant focusing on the IT Sector specifically in the ERP/CRM market. She is also training to be a certified Salesforce Administrator.


Sophie2BWSophie Wellings, Volunteer Management Consultant

Sophie has 20 years experience leading and developing the volunteering departments for national and social care charities.  She is an assessor for two quality kitemarks – Investing in Volunteers and the Approved Provider Standard for mentoring and befriending projects. At Economic Change, Sophie works with clients to improve volunteer management and impact measurement practices.


Faye Curtis-Kay, Social Media Consultant

Faye Curtis-Kay specialises in Social Media Strategy and Management for a range of clients including Economic Change CIC. Trained by Digital Mums, she designed and ran her first social media campaign for Big Issue Invest. She is passionate about providing outstanding client management and designing and implementing effective, bespoke Social Media Strategies for her clients. Faye has a BSs (Hons) in Business Studies from Cass Business School, City University London and a professional corporate background in sales and account management with Sony.


 Tahlia KingTahlia King, Head of Marketing Solutions
 Tahlia is a not-for-profit marketing specialist, supporting the sector with strategic marketing, digital and PR & Communications support, and has previously held senior marketing positions with Social Investment Business Group and Charities Aid Foundation. She holds a Degree in Marketing Management, and is also CIM qualified. Tahlia works with Economic Change to lead our Marketing Solutions offer – including Pardot and Social Studio to deliver strategic and creative marketing communications support across the marketing communications mix.
Kashmira Chauhan

Kashmira Chauhan, Marketing Administrator 

Kashmira helps the team at Economic Change by providing admin & marketing support and ensures the smooth running of events. Kashmira holds a First-Class Bachelor’s degree and a Masters in Business IT, and is a certified Salesforce Administrator.  She is also an experienced Business Analyst. Kashmira is passionate about helping charities implement and manage their Salesforce system tools to further their mission.


LaurenCooperLauren Cooper, Customer Service Assistant

Lauren manages our phone lines at Economic Change and ensures that calls are co-ordinated to the right person to deal with new and existing customer enquiries. She is an experienced personal administrator for CEOs and their teams, and helps to manage the customer experience.



      Our Board Members


 Richard Buxton, HR and Recruitment Expert

Richard is Non-Executive Chairman of Economic Change. He is a Human Resources Director experienced in executing significant transformation remits including large scale acquisition, leadership, talent and growth strategies. Richard has a particular interest in how business can create great outcomes for society and a passion for social enterprise.



Isabel Kelly, Social Impact and Salesforce Expert

Isabel Kelly is a current board member for Economic Change CIC. She is passionate about social justice and, ever since her first job at Oxfam, her career has focused on finding ways to make significant impact in the world, using the resources of both the nonprofit and corporate worlds.



Luke Wheeler, IT Sales, Internet Marketing and Social Media Expert

Luke Wheeler is a current board member of Economic Change CIC. Specialties: Sales negotiation, business development, inbound/outbound marketing strategy, social media strategy, account management, team management, digital marketing, project coordination, supplier and due diligence evaluation, high level network and IT infrastructure design.

 Want to Join the Team? Check out our Recruitment Page