Customer Stories > Supermums
Implementing Pardot for Marketing and Sales Automation

Customer Stories > Supermums
The Context
Supermums provides training, work experience and employability support to mums returning back to work. They support mums globally to retrain in Salesforce technology through training and work experience. On completion they are then are provided with employment readiness support and job matching to help them access suitable employment opportunities within the salesforce-ecosystem.
“Our marketing and sales team are working much more efficiently since we have implemented Pardot and benefited from the intelligence provided by the Pardot scoring system. When looking at our leads in salesforce we can now see which leads are more actively engaged prospects or not from the pardot scores, and we are now able to focus our marketing and sales activities more effectively.”
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